SaaS Churn Calculator

Calculate logo churn and revenue churn percentages for subscriptions. This calculator computes both customer churn and revenue churn to measure user retention and health.

Formula & Math Logic

Logo Churn (%) = (Lost Customers / Start Customers) * 100. Revenue Churn (%) = (Lost MRR / Start MRR) * 100.

Worked Calculation Example

500 Customers, 20 Churned

With $25k starting MRR and $1,250 MRR lost, logo churn is 4.00% and revenue churn is 5.00%.

Frequently Asked Questions (FAQ)

What is negative churn?

Negative revenue churn occurs when expansion revenue from existing customers exceeds churn and downgrade revenue losses.

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